JOKER Ltd. was founded on 1999 as a small family firm with five employees, oriented to the production and packaging of powdery products as a primary activity, but also the processing of grain products.

Thanks to the constant and verified quality of our products we have secured the presence not only on Serbian market, but also on foreign markets, which has led to the expansion of production and sales promotion. Joker became a limited liability company named ”Joker plus“ Ltd in June 2005.

Strategy and corporate decisions have never been aimed at achieving short-term goals, but on the contrary, the company “Joker plus” Ltd aims to be known for the quality and safety of its products, both in our country and in the region. Entrepreneurial responsibility of Joker plus stems from these goals, to ensure and extend the generated values through high reliability and continuous productivity in all areas, ecological as well as social.

The quality and safety of the products are assured by the establishment of quality management system according to the requirements of ISO 9001:2008 and hygiene management system including HACCP for the production of powdery products, processing of peanuts, and repacking of other food products. Among the first in the area of food production we introduced ISO and HACCP standards. They were introduced in September 2006 by the certification companies Evrocert and Q quality Austria, renowned beyond the borders of our country.